Hi, I'm Avery
Mission:
To help passionate composers & producers:
- Escape "randomness" and build the skills to create music on purpose.
- Grow healthy mindsets around making music consistently, and releasing it.
- Develop a deeper connection to your own musical voice and personal muse.
- Find sustainability through an "unlimited" goal that can drive you for years to come.
From these foundations is built an authentic relationship with music - where you can flow when creating, and attract life changing opportunities and people into your world.
Story:
In high school, 2007, I picked up guitar. I wasn't good. My parents made me continue. Then my teacher showed me the pentatonic scale and I fell in love with playing melodies.
In 2008 a friend showed me Logic Pro and I felt like I found my true "instrument" in the freedom of writing in MIDI.
A few years later I started uploading tracks to YouTube every week. Before long the music had 1,000,000+ streams, 2 awards and a community of wonderful people.
Then I got an email from a music library owner, and fell into composing for sync and clients. This challenged me to understand music at a deeper level, and through this work I finished hundreds of tracks used by thousands of brands including Major League Baseball, Mobile Legends: Bang Bang, Volkswagen and Adidas.
As my network grew in the professional community, other producers started to reach out for lessons. This inspired me to create my own lesson plans, and my courses were built on the concepts I saw helped students the most.
Eventually I wanted to create an outlet where I could share ideas freely, and started posting on social media. This led to my packs, which have now been used by hundreds of producers, including KSHMR.
What drives me is that same feeling of freedom I first felt back in 2008. Falling into flow in the DAW. You lose yourself - and nothing feels better. You are no longer "making music" - rather, music is coming through you.
This is the same experience I try to lead people towards.
GO!
You drop a coin into a mysterious arcade machine, and a force pulls you in. A world of pixels shimmer to life and your energy surges - time to save this world.
COLOR CRIMINAL
A masked maniacal madman is stealing the color from the world! Chase them down and put a stop to the madness!
FEARLESS
You gear up, eyes on the horizon.
FLOW STATE
You gracefully bounce across the walls of a vast underground cavern, neon crystals erupting color across the spectrum.
XTERMINATE
You just activated an AI built to protect mankind. But something has gone terribly wrong.
DARKLIGHT
You stand off against your adversary, debris clouding the air with each impact.
DISCOVERY
Your starship drifts quietly with the breathe of the universe. You pull up the navigation map, and lock in the next destination.
BROWSING THE SHOP
You enter a cozy shop in a quiet village. The friendly face of the shopkeep warmly gestures you towards his new wares.
PERFORMATIVE EMOTION
Anxiety and self-doubt swirl, bubbling from beneath the surface. You cover it up with a smile. One day a time.
FADING LIGHT
You stare at the ground by the fading firelight, ghosts of those who came before gently haunting the air.